How to Write Your Own Must-Open Email Subject Lines

If you’re wanting to increase engagement with your emails… then this guide gives you a low-stress method to take mediocre email subject lines to the next level!

Discover a subject line writing method that begins with the power of curiosity... then adds two more ingredients into the mix to explode the wow-factor for even greater audience engagement… without enslaving you to the tyranny of email tactics!

If you ALSO want examples of great subject lines (and not-so-great ones)…

ALONG WITH… demonstrations of how I put this method into practice for REAL emails I sent to my email list.

It might just be worth checking out what comes with the How to Write Your Own Must-Open Email Subject Lines guide...

Inside you’ll find...

My stress-free method for writing email subject lines that resonate with your audience. Are 100% template-free. And flow naturally from the emails you write.
Full-coverage of my “CAP” method (Curiosity. Plus, A________, and P________). And how to use it to create your own must-open email subject lines.
The low-down on why it’s worth the bother to write good email subjects. And why I grant permission (as if you need it from me!) to bend and break the “rules.”
Why email subject lines don’t need to be as “grabby” as your typical newspaper or website headline. So take much less time to write.
Where the subject line fits within the context of an email. And why getting email sender and subject aligned makes for the best results.
My controversial take on email “preview text.” And the low-stress reason for following my lead.
The not-so-secret power of curiosity you can use in your subject lines. With examples (and “anti-examples”) so you know how to make them sizzle!
The CAP Method unpacked. With EXCRUCIATING dad jokes to boot!
Suggestions for how to make the most out of this guide. So the method just oozes from your very being when you write your emails.
The “Smooth as Butter” section. Because capturing the number one killer of curiosity-based subject lines… before it strikes again… is always the best option!
A dive into four “special case” subject lines. That might even seem boring compared to the CAP ones you create. But are well worth breaking the mold for when needed.
My “keep it simple” approach to subject line length. And why ditching “best practices” doesn’t mean the death-spiral of your emails.
Whether you should test your email subject lines. And things to consider if you do. So you can be confident you have VALID results.
“Test yourself” quizzes. For a little stop and think time… to help your brain make the most out of learning.
The chemistry lab metaphor (that I probably take TOO far). But can help you enjoy your business and email marketing SO MUCH MORE!
Three example emails where I unpack how I created the subject lines that worked with them. And showing where the CAP Method came into play.
The ‘Avoiding the “Oops!”’ section (which probably tells you enough about what it’ll help you do). In it I share the most important question to ask every time you send an email to your subscribers… that’s if you want to KEEP them as subscribers.

When you order the guide you’ll get…

The 40+ page printable and laptop-screen-readable PDF guide.
The mobile-friendly PDF. With larger font size, for easier reading on smaller screens.
Lifetime updates.
Priority support for your purchase.
Plus, the bonus gift of… the complete audiobook! So you can listen on the go with any audio player.

If you’re wanting to make must-open email subject lines a part of your email marketing…

To delight your subscribers… and increase sales…

Grab your own copy of the How to Write Your Own Must-Open Email Subject Lines guide here…

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